VSS: Visual, Structure and Soul

Wayfinding
Through layered iconography, we highlight the individuality of each major while celebrating the School of Art as a whole. We created a modular system of icons that showcase student creativity while providing helpful way finding. Each icon represents the process each student has to go through in their everyday life. My focus was on the first floor and the directory that is on the elevator side.

A collaboration with Ursula Heder, Eusra Hussain, and Lucero Hernandez.
"A bold, brightly colored visual experience highlighting student creativity at the University of Houston"
Color Palette
Environmental Context
Icon Sketches